Overview

Compensation overview

Median total cash compensation 2000-2010
POSITION 2000 2001 2002 2003 2004 2005 2006* 2007 2008 2009 2010 ANNUAL
RATE

NOTE: Results not shown if fewer than 5 valid cases or 10 valid values.

* Change in 2006 survey methodology may have affected measurements.
2006 data unavailable for Print production manager and Web programmer/Developer (back-end systems).

Consumer Price Index for previous 12 months 2.2% 3.4% 2.8% 1.6% 2.3% 2.7% 3.4% 3.2% 2.8% 3.8% -0.4%
Solo designer % change from prior year $52,000 $60,000 +15.4% $56,000 -6.7% $55,000 -1.8% $55,000 0.0% $60,000 +9.1% $49,000 -18.3% $60,000 +22.4% $60,000 0.0% $58,000 -3.3% $56,000 -3.4% +0.7%
Owner, Partner, Principal $100,000 $100,000 0.0% $100,000 0.0% $93,000 -7.0% $100,000 +7.5% $100,000 0.0% $80,000 -20.0% $113,000 +41.3% $105,000 -7.1% $101,500 -3.3% $110,000 +8.4%

+1.0%
Creative/Design director $85,000 $84,000 -1.2% $85,000 +1.2% $85,000 0.0% $85,000 0.0% $90,000 +5.9% $80,000 -11.1% $98,600 +23.3% $100,000 +1.4% $97,400 -2.6% $100,000 +2.7% +1.6%
Art director $55,000 $62,500 +13.6% $62,000 -0.8% $60,000 -3.2% $65,000 +8.3% $65,000 0.0% $60,900 -6.3% $72,000 +18.2% $75,000 +4.2% $70,000 -6.7% $72,000 +2.9% +2.7%
Senior designer $52,300 $54,000 +3.3% $53,000 -1.9% $55,000 +3.8% $55,000 0.0% $56,000 +1.8% $52,000 -7.1% $62,000 +19.2% $65,000 +4.8% $65,000 0.0% $65,000 0.0% +2.2%
Designer $38,000 $40,000 +5.3% $40,000 0.0% $40,000 0.0% $41,200 +3.0% $42,500 +3.2% $39,800 -6.4% $45,000 +13.1% $45,000 0.0% $45,000 0.0% $45,000 0.0%

+1.7%
Entry-level designer $31,000 $32,000 +3.2% $30,000 -6.3% $31,000 +3.3% $32,000 +3.2% $33,000 +3.1% $35,000 +6.1% $36,000 +2.9% $36,000 0.0% $37,500 +4.2% +2.1%
Print production artist $35,000 $38,000 +8.6% $40,000 +5.3% $40,000 0.0% $40,000 0.0% $40,000 0.0% $40,000 0.0% $44,800 +12.0% $47,500 +6.0% $45,000 -5.3% $46,000 +2.2% +2.8%
Web designer $45,000 $52,000 +15.6% $50,000 -3.8% $50,000 0.0% $50,000 0.0% $52,000 +4.0% $48,000 -7.7% $55,000 +14.6% $55,000 0.0% $55,000 0.0% $58,500 +6.4% +2.7%
Copywriter $44,800 $50,000 +11.6% $54,000 +8.0% $58,000 +7.4% $58,000 0.0% $55,000 -5.2% $65,000 +18.2% $62,000 -4.6% $60,500 -2.4% $60,000 -0.8% $62,000 +3.3%

+3.3%
Print production manager $50,000 $48,000 -4.0% $50,000 +4.2% $52,000 +4.0% $52,500 +1.0% $55,000 +4.8% $62,000 $62,000 0.0% $60,000 -3.2% $64,000 +6.7% +2.5%
Marketing/New business $70,000 $75,000 +7.1% $75,000 0.0% $62,500 -16.7% $80,000 +28.0% $80,000 0.0% $75,000 -6.3% $80,000 +6.7% +1.9%
Web developer
(front-end/interface systems)
$51,400 $55,000 +7.0% $58,200 +5.8% $50,000 -14.1% $55,000 +10.0% $60,000 +9.1% $60,000 0.0% $60,000 0.0% $65,000 +8.3% $62,000 -4.6% $60,000 -3.2% +1.6%
Web programmer/Developer
(back-end systems)
$67,500 $65,000 -3.7% $62,900 -3.2% $56,000 -11.0% $56,000 0.0% $60,600 +8.2% $65,000 $65,000 0.0% $65,000 0.0% $65,000 0.0% -0.4%
Web/Senior/
Executive producer
$65,000 $69,000 +6.2% $75,000 +8.7% $65,000 -13.3% $65,000 0.0% $70,000 +7.7% $54,100 -22.7% $75,000 +38.6% $75,000 0.0% $74,500 -0.7% $75,000 +0.7% +1.4%
Content developer $47,000 $47,500 +1.1% $50,000 +5.3% $46,500 -7.0% $55,000 +18.3% $65,000 +18.2% $70,500 +8.5% $58,800 -16.6% $59,000 +0.3% $52,000 -11.9% $55,000 +5.8% +1.6%
Overview of total compensation
SALARY/WAGES SALARY/WAGE COMPARISON TOTAL COMPENSATION RESPONDENTS
25% earn less 50% earn less 75% earn less 25% earn less 50% earn less 75% earn less

NOTE: The Salary/Wage Comparison graphically depicts the three salaries indicated in the table.
The black horizontal bar represents the range from 25th to 75th percentile, and the red vertical bar indicates the median.

Solo designer % change from prior year $36,500 $52,000 $75,000 bar graph $40,000 $56,000 $80,000 1,341
Owner, Partner, Principal $65,000 $95,000 $145,500 bar graph $75,000 $110,000 $160,000 803
Creative/Design director $70,000 $91,000 $120,000 bar graph $74,300 $100,000 $130,000 1,270
Art director $55,000 $70,000 $85,000 bar graph $56,000 $72,000 $90,000 1,290
Senior designer $50,000 $61,500 $72,000 bar graph $53,000 $65,000 $76,000 1,860
Designer $38,000 $45,000 $52,000 bar graph $39,000 $45,000 $55,000 2,132
Entry-level designer $32,000 $36,000 $41,000 bar graph $32,800 $37,500 $45,000 705
Print production artist $35,000 $43,000 $55,000 bar graph $35,000 $46,000 $60,000 400
Web designer $44,000 $55,000 $65,000 bar graph $45,000 $58,500 $70,000 499
Copywriter $45,000 $60,000 $70,000 bar graph $50,000 $62,000 $77,400 367
Print production manager $49,000 $60,000 $75,000 bar graph $50,000 $64,000 $80,000 400
Marketing/New business
manager or director
$60,000 $75,000 $91,600 bar graph $60,000 $80,000 $100,000 335
Web developer
(front-end/interface systems)
$45,000 $60,000 $75,000 bar graph $50,000 $60,000 $75,000 331
Web programmer/Developer
(back-end systems)
$50,000 $65,000 $83,000 bar graph $55,000 $65,000 $85,000 188
Web/Senior/
Executive producer
$59,000 $69,500 $89,500 bar graph $60,000 $75,000 $90,000 144
Content developer $40,000 $52,000 $65,800 bar graph $40,000 $55,000 $75,000 122